Ubisoft declared its intention of investing more into making free-to-play games for its existing franchises.
It’s no secret that today’s free-to-play games make a ton of cash. Just look at Warzone, Apex Legends, Genshin Legends, and Fortnite. Free games are especially profitable when you release them on mobile platforms. That’s when your money goes through the roof.
Naturally, Ubisoft is a huge fan of making fat stacks of cash. They’ve without a doubt noticed the trend of free-to-play games racking in million and they want a part of that pie. But, how will they do that? First, they’ve announced Tom Clancy’s The Division: Heartland, a mobile free-to-play title. Secondly, in their earnings call, Ubisoft announced the making of multiple premium free-to-play games.
However, don’t think this will hurt their standard triple-A releases. Because most people assumed just that. Yet, Assassin’s Creed, Far Cry, Watch Dogs are all franchises that strive as single-player experiences. So it’s exciting to think what could they do with them in the free-to-play sense.
Ubisoft already knows how to implement predatory money shops that use real money in their fully priced triple-A games so they should find a footing in the free-to-play industry without much hassle. What do you think of this, can Ubisoft make good F2P games? Let me know your opinions in the comments section down below!
Hi. Regarding the Ubisoft comment, it's in reference to F2P becoming a larger share of the revenue pie, not an indication that there will be less traditional paid games like AC. The content mix is expanding, not changing. A good comp is the evolution of CoD since Warzone.
— Shonboppin (@shonboppin) May 11, 2021